Many senior management teams have a clear idea of what they want their organisation or project to achieve, but have difficulty in distilling the often complex plans into a clear message for all staff. In tandem with this challenge is the need to overcome organisational inertia to bring about change and deliver your desired vision.

This paper focuses on two simple tools that can be used to address the above challenges. The first, the identification of Critical Success Factors, is a relatively simple way of articulating what must be performed well in order to achieve your vision or strategic objectives. The second, the Force Field Analysis, is used to identify the forces that drive and restrain the achievement of an objective, making it easier to identify the next steps that will deliver maximum benefit.

Click here to read about simple tools to define and deliver your organisation or project's vision.